The Story Behind Traffic Ignition (… and why it’s a lot cheaper than you think) For years I acted like an idiot and treated my business like a hobby. Surprise, surprise it paid like one. I was so scared of failing that I was reluctant to put money into my websites. And I was scared stiff of paid advertising. I was scared to spend money I didn’t have on projects that may or may not work.

Instead I’d spend hours learning how to drive free traffic to my products and to my websites. I must have spent hundreds if not thousands of hours learning how to create content, writing articles, learning SEO and doing countless other tedious tasks and failed miserably. If I had just paid for the traffic — sure I would have been out of pocket — but I would have had the same results in a matter of hours or days. I’d have know if my projects were working and profitable very quickly indeed.